TaskOn Expands Web3 Ecosystem from Community Partnerships at Web3 Marketing Hackathon During EthCC in Cannes to Collaborations with AerodromeFi for DeFi Quests and ERM Labs to Redefine Escape Rooms 3.0
Explore how TaskOn scales Web3 growth - from EthCC hackathon partnerships to DeFi quests with AerodromeFi and gamified IP ownership with ERM Labs.

Quick Take
Summary is AI generated, newsroom reviewed.
TaskOn activated real-world Web3 engagement during the EthCC hackathon in Cannes.
It launched onchain DeFi quests in collaboration with AerodromeFi.
TaskOn partnered with ERM Labs to pioneer gamified, IP-driven Escape Rooms 3.0.
TaskOn, the ultimate Web3 community growth platform, kicked off a new chapter of engagement at the Web3 Marketing Hackathon during EthCC in Cannes. As a key community partner, TaskOn empowered Web3 projects to launch on-chain tasks, gamified campaigns, and engage real users. Its presence helped bridge growth strategies with actual execution. The platform’s contribution marked a shift in how hackathons integrate marketing with tech activation. With community activation at its core, TaskOn continues to drive scalable participation and genuine ecosystem value. EthCC was only the beginning of TaskOn’s ambitious multi-partner expansion plan.
Driving On-Chain DeFi Quests with AerodromeFi Collaboration
In a major leap for DeFi user engagement, TaskOn announced a powerful integration with AerodromeFi, an AMM and liquidity hub built on Base. This partnership enables projects to create quests involving real token swaps and liquidity actions. The objective: drive meaningful on-chain activity. Aerodrome, launched as a fork of Velodrome Finance, allows AERO holders to lock tokens for governance and revenue share. TaskOn’s infrastructure now supports quests such as swapping tokens or interacting with liquidity pools, creating dynamic ways to boost DeFi traction.
With this collaboration, users are rewarded not for clicks, but for real protocol usage. Aerodrome’s deep liquidity and governance system pairs well with TaskOn’s reward mechanics. Projects tapping into this synergy can now track participation and align incentives. The outcome is a sustainable user growth model rooted in real blockchain behavior, boosting both TVL and active engagement across Base.
Escape Rooms Meet Blockchain: ERM Labs + TaskOn Collaboration
On the entertainment frontier, TaskOn partnered with ERM Labs to bring the next-gen Escape Rooms 3.0 to life. By enabling on-chain IP ownership, ERM empowers creators to build immersive physical and virtual challenges. TaskOn integrates seamlessly with these gamified experiences by powering task-based rewards and participant tracking. A massive 15 million $ERM reward pool backs these campaigns, making the challenge economy highly engaging.
This partnership highlights TaskOn’s adaptability beyond DeFi. As ERM Labs crafts a sustainable ecosystem for creators and contributors, TaskOn ensures each participant’s effort is fairly rewarded and transparently tracked. Escape Rooms 3.0 isn’t just play, it’s a creator economy, and TaskOn is at the heart of it.
A Unified Engine for Web3 Community Growth
As a holistic platform, TaskOn powers Web3 community growth through seamless tools for task creation, reward distribution, and user tracking. Whether you’re launching a DeFi product or an immersive game, TaskOn supports both scale and sustainability. Its ability to integrate with ERM’s IP economy and Aerodrome’s liquidity flows cements its role in serious ecosystem building. Moreover, the success at EthCC in Cannes and its wide-ranging collaborations position TaskOn as a strategic layer for real user activation across verticals.
What’s Next for TaskOn’s Ecosystem Expansion
Looking ahead, TaskOn will deepen its integrations with new partners across DeFi, gaming, and digital identity. Upcoming updates will include advanced analytics, cross-chain reward tracking, and creator tools tailored to campaign builders. Thus, with real-world engagement proving key, TaskOn’s unified platform is set to lead Web3 community growth strategies in 2025 and beyond.
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