Smarter Web Company Buys 55 BTC, Now Holds 2,525 Bitcoin

The Smarter Web Company, a London-listed technology business, has expanded its Bitcoin holdings again. Reinforcing its position as the United Kingdom’s largest publicly traded company with Bitcoin on its balance sheet. The firm announced on September 23 that it had purchased an additional 55 Bitcoin. As part of its ongoing treasury strategy, which it calls “The 10 Year Plan.” This policy commits the company to regularly acquiring Bitcoin as a core long-term reserve asset.

New Purchase and Total Holdings

According to the company’s filing. The latest acquisition was completed at an average price of £83,882 per Bitcoin, equal to about $113,350 per coin. The purchase cost £4.61 million in total. With this addition, Smarter Web Company’s total Bitcoin holdings have reached 2,525 BTC. On average, the company acquired its Bitcoin at £82,453 per coin, or about $111,419. The total investment in Bitcoin now stands at £208.19 million.

The company’s filing also highlighted strong performance figures. Year-to-date, the company reported a Bitcoin yield of 57,384% on its treasury. For the current quarter, the yield stood at 278%. The filing added that the firm has around £300,000 in cash available in its treasury. That could still be deployed into Bitcoin purchases.

A Consistent Treasury Policy

The Smarter Web Company approach sets it apart from other listed businesses in the UK. Its “10 Year Plan” commits it to treating Bitcoin as a strategic asset. Similar to how some corporations hold large positions in gold or government bonds. By committing to gradual and consistent accumulation, the company is positioning itself for long-term exposure to Bitcoin’s growth. Management has emphasized that the purchases are not short-term bets. 

But a structural part of the balance sheet strategy. This places Smarter Web Company among a growing group of publicly listed firms globally. That treats Bitcoin as a core treasury reserve. Similar strategies have been adopted by major international companies. Though Smarter Web Company is the largest example in the UK market.

Business Beyond Bitcoin

Despite the attention on its Bitcoin strategy, Smarter Web Company remains focused on its core business. The firm provides web design, web development, and online marketing services. Clients pay upfront fees for design work, annual hosting charges, and optional monthly marketing packages. The company also sees growth opportunities in expanding these services to more clients. In addition to organic expansion, it is pursuing acquisitions of other businesses in the same sector. Management has stated that it will only pursue deals where the timing and opportunity are appropriate. With a focus on increasing recurring revenue and broadening its client base.

Fundraising Activities

The Bitcoin purchase follows shortly after a successful fundraising round. On September 22, the company announced that it had placed 3.8 million ordinary shares. It raised gross proceeds of nearly £5 million. The new funds will strengthen its balance sheet and provide flexibility for business operations and Bitcoin acquisitions. The company said all shares under a June subscription agreement had now been placed.  With a remaining 17.7 million shares still available under a September agreement.

Future Outlook

The Smarter Web Company has once again demonstrated its commitment to Bitcoin with a £4.6 million purchase. Lifting its holdings to 2,525 BTC. Through its “10 Year Plan,” the company continues to align its treasury with Bitcoin’s long-term potential. While also investing in its web services business. With fundraising in place and a clear acquisition strategy for its sector. The company is working on two parallel growth tracks: expanding its digital services and strengthening its Bitcoin treasury. This dual approach makes it one of the most closely watched UK-listed firms in the technology and digital asset sectors.