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Crypto Deals Boost NBA Sponsorship Revenue to $1.6B for 2021/2022 Season
Crypto deals helped the National Basketball Association (NBA) to reach an all-time high revenue of $1.6 billion in sponsorships for the 2021/2022 season, CNBC reported Wednesday. NBA Revenue Hits ATH With Crypto Deals Citing estimates from sports partnerships consultancy firm IEG, CNBC noted that the figure is up by 13% from the $1.4 billion earned […]
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