Mexican Billionaire Ricardo Salinas Goes ‘All In’ on Bitcoin with 70% Portfolio Allocation

Mexican billionaire Ricardo Salinas, founder and chairman of Grupo Salinas, has gone “all in” on Bitcoin, allocating 70% of his portfolio to the digital asset.

Speaking with Bloomberg on March 4, Salinas revealed that he has progressively increased his Bitcoin holdings over the last four and a half years, moving from 10% in 2020 to his current 70% exposure.

His stance on traditional finance?

“I don’t have a single bond, and I don’t have any other stocks.”

Salinas believes Bitcoin is the hardest asset in the world, citing its fixed supply cap of 21 million BTC. He compares it favorably to gold, noting that gold production inflates at 3% per year, while Bitcoin remains deflationary by design.

“Buy everything you can. It’s not going anywhere except up.”

Salinas’ Bitcoin Journey: From Early Adoption to Full Commitment

• 2012-2013: Former Grayscale CEO Barry Silbert introduces Salinas to Bitcoin.
• First Purchase: Buys Bitcoin at $200, years before mainstream adoption.
• 2020: Allocates 10% of his portfolio to Bitcoin.
• 2022: Increases Bitcoin holdings to 60% at the Bitcoin 2022 Conference.
• 2025: Now holds 70% of his portfolio in Bitcoin-related assets.

With a net worth of $4.6 billion, Salinas has consistently voiced his belief in Bitcoin’s long-term value and has encouraged investors to dollar-cost average (DCA) into the asset.

Pushing for Bitcoin Adoption in Mexico

Salinas has also been advocating for Bitcoin adoption in Mexico, aiming to integrate Bitcoin services into Banco Azteca, one of his company’s subsidiaries.

However, regulatory challenges have slowed down his plans. Since 2021, Mexican regulators have pushed back against allowing traditional financial institutions to hold or transact Bitcoin.

Despite this, Salinas remains bullish on Bitcoin’s future and is committed to driving crypto adoption in the country.

A Billionaire’s Vote of Confidence in Bitcoin

Salinas’ decision to go “all in” on Bitcoin highlights a growing trend among high-net-worth individuals seeking to hedge against inflation and centralized financial risks.

70% Bitcoin allocation shows deep conviction in the asset’s future.
Sees Bitcoin as superior to gold, emphasizing its fixed supply and scarcity.
Continues pushing for Bitcoin adoption despite regulatory challenges.

As Bitcoin continues to gain institutional and retail adoption, Salinas’ strategy serves as a bold endorsement of BTC’s long-term potential.